It’s not everyday a project with an incredible cause behind it falls into your lap. I worked alongside branding agency Infinia to bring this logo and identity to life. The balance here was to make this brand look both clean and modern while also making sure the medical information and science were at the forefront.

This project was very near and dear to my heart at the time I was working on it. Having now lost a loved one to cancer, finding ways to enhance the awareness of, or fund cancer research is now a life long passion for me.